Tag Archives: Billabong

I have always wanted to experience a White Christmas, and if all goes to plan I will be getting my wish in 2012. In the meantime, I am still in Australia and I still need to face facts that it is SUMMER and I need a game plan for summer survival. Billabong & 2Threads have teamed up to ask bloggers the question – “What Does Beach Fashion Mean To You?”

Despite the majority of my wardrobe appearing to be something of a shrine to the colder months (black clothes, cardigans, blazers, boots, ballet flats, cashmere…) I do enjoy the warmer weather if it involves going to the beach. I love the beach. As a West Australian I am blessed to live on a coastline that hosts some of the most incredible beaches on the planet. For example:

How could you not enjoy spending time in a place like that? Even if it is 40 odd degrees and the flies are making it their life’s mission to drive you completely insane.

My biggest issue come summer time is finding clothing items that are both climate appropriate and pieces that suit my personal style. My second biggest issue is that I am terrified of surf wear clothing stores. (Don’t ask me to explain why because I have no idea, I just do not like them.) Surf wear advertisements will have us believe that we should be emerging from the surf looking like perfectly put together goddesses of the sea. Now I don’t know about you guys but in reality when I emerge from the surf I look more like a bedraggled sea urchin who has accessorised with various species of seaweed than any sort of goddess.

One thing I’ve learnt over the years to combat this – keep it simple.

I have put together 10 key pieces that I think would make for a really cute and functional beach outfit. Including, of course, my necessary beach beauty items! The central piece of this outfit is the Billabong “Charmer” bikini.

And to finish up, a few of my style tips for the beach this summer:

> Find a bathing suit that suits your body shape, rather than following trends.

> Once you’ve found a bathing suit that fits your personal style, make sure it fits your body! The last thing you want is a wardrobe malfunction at the beach. there are enough dangers in the ocean as it is, there is no need to further tempt fate.

> When searching for a decent beach bag, I am of the opinion the bigger the bag the better. I’m sure I am not the only one who packs my entire life with me to take to the beach. Sun screen, beach towels, sandals, hats, bottles of water and an emergency primping kit if it’s a whole day affair rather than a quick morning swim.

> Sun screen is essential.

> When it comes to the beauty side of things, try to keep it simple. Do not wear a face full of makeup to the beach, because you will look silly. If you really feel like you need some coverage, try a tinted moisturiser with SPF (the Stila Sheer Colour Tinted Moisturiser is my personal favourite) and some waterproof mascara.

> Cute sandals are a great way to lift the dress code from beach to beach side cafe, but make sure they’re easy to slip on and off because you don’t want to be struggling to put your shoes back on when the sand is scorching your feet. (believe me, I’ve had a few less than graceful moments myself)

> Brightly coloured nailpolish is a great way to add just a little more oomph to a basic beach outfit. It’s a great way to accessorise when you don’t actually want to wear jewelry.

So there you have it! My thoughts on beach fashion, and a general summer style.